鲜花与音符齐飞,海上幻化出帆船、货轮、茗茶,白鹭、桫椤、红树林渐次出现在白鹭女神雕塑周围……9月7日晚,将元宇宙元素和厦门地标相互交融的厦门元宇宙AR夜景秀引人注目。第22届中国国际投资贸易洽谈会上,元宇宙元素开启了嘉宾参展新体验。打开手机小程序,选择自己的个性化数字分身,一键即可进入元宇宙展馆,不仅可以遍览各个展馆,还能作为数字人与其他人进行互动。

Foreign tourists enjoy hotpot while watching a Sichuan Opera face-changing performance inside a former air-raid shelter at the Underground City hotpot restaurant in Liangjiang New Area of southwest China's Chongqing Municipality, July 10, 2026. (Xinhua/Huang Wei)Despite outdoor temperatures nearing 40 degrees Celsius in southwest China's Chongqing Municipality, Australian tourist Roy Rostand was enjoying hotpot at a restaurant without air conditioning, apparently feeling no discomfort from the summer heat.
The answer to his comfort lies in the restaurant's unlikely location. This hotpot restaurant, named Underground City, is hidden inside a former air-raid shelter, one of the city's distinctive spaces offering natural coolness.
"It's amazing that the restaurant stays so cool even in scorching summer heat," Rostand said. "Chongqing has given me the chance to experience something I can't find in Australia."
Chongqing has long been dubbed one of China's "furnace cities" for its sweltering, humid summers. In July alone, the city endured 26 consecutive days of high heat, with temperatures breaching 40 degrees Celsius for a full week and topping out at a scorching 41.6 degrees.
The blazing heat, however, has failed to dampen the enthusiasm of global travelers. According to the Chongqing General Station of Exit and Entry Frontier Inspection, more than 610,000 inbound and outbound trips by foreign nationals were recorded at Chongqing Jiangbei International Airport in the first half of the year, marking an 86-percent surge year on year. The top five source countries were Thailand, Malaysia, Singapore, Vietnam and Indonesia.
European travelers proved to be a standout growth driver. Data from Trip.com shows that as of July 21, inbound travel bookings from Europe to Chongqing for this summer season climbed by over 40 percent year on year, while scenic spot ticket orders surged by 214.7 percent and activity-based bookings rocketed by a staggering 6,900 percent.
Thanks to China's visa-free policies and other travel facilitation measures, Chongqing is rapidly gaining traction as a go-to "coolcation" hotspot for international visitors. Creative cool-off spaces, diverse travel experiences and comprehensive summer services have all contributed to its rising appeal.
UNDERGROUND COOL
Chongqing's summer cooling secrets were first found underground. Since the late 1930s, the city has carved thousands of air-raid shelters into its mountainous terrain.
Once serving as sanctuaries for civilians during the Chinese People's War of Resistance against Japanese Aggression, these spaces have now been repurposed as hotpot restaurants, tea houses and venues for Sichuan Opera performances, providing both refreshing coolness and preserving the city's living memories.
"The temperature inside the shelters remains around 25 degrees Celsius all year round, making them natural cool retreats," explained Wang Jing, marketing director of Underground City.
"We serve more than 300 tables a day on weekends," she added. "Right now, about one in every six diners is from overseas. And we're seeing more and more visitors from Southeast Asia and Europe."
Annika, a tourist from Germany, revealed that the restaurant has gone viral on overseas social media platforms. "We were attracted not only by this unique way of escaping the summer heat, but also by the opportunity to dine in a place filled with history and culture," she said.
CHASING CHILL
On August 1, Chongqing issued an orange heat alert. At a water park in its Fuling District, 10 tonnes of industrial ice were dumped directly into the wave pool. Half-submerged in the refreshing water, visitors could splash around or even play mahjong at custom-made tables in the pool.
This unique summer cooling scene has attracted coverage from mainstream media in countries including Russia and Canada, with overseas outlets reportedly dubbing it the most intriguing summer spectacle in China this year.
At Chongqing Xingrui international travel service, inquiries from cross-border travelers hailing from hot and humid regions such as Vietnam, Laos and Indonesia have risen notably in recent weeks.
Peng Hengcong, head of the travel agency, said they have rolled out themed tour products, including "cool retreats in the mountains" and "gorge rapids adventures," tailored to overseas visitors seeking summer cooling experiences. These products cover areas with higher altitudes or rich water systems in Chongqing, with the highlight being a "23°C summer" experience.
Luo Zibai, an expert with the China Tourism Academy, believes that Chongqing's sustained popularity among travelers lies in its ability to fully leverage its distinctive strengths and develop differentiated tourism products that offer a broad spectrum of experiences.
URBAN REFUGE
Chongqing is weaving a citywide "cooling network" -- ranging from shopping malls to public facilities, and from indoor spaces to outdoor areas.
At a shopping mall called The Ring in the city, visitors are greeted not by endless rows of shops, but by a lush indoor rainforest. With misting systems and carefully designed lighting, the mall keeps the temperature at about 21 degrees Celsius, creating a cool, dreamy summer escape.
"I like Chongqing a lot because it has its own character," said Bilal Badri, who was visiting from the Netherlands. "The way nature and the city's landscape blend together here is just perfect."
The cool experience extends beyond the mall. In the Mountain City Alley historic district, a 400-meter-long pedestrian walkway has been transformed into a "cooling corridor," where misting systems and shaded areas reduce the perceived temperature by 3 to 5 degrees Celsius.
In addition, since July 8, Chongqing's rail transit system has set up cooling zones in 158 metro stations, offering free air-conditioned spaces and heat-relief supplies to residents and tourists alike.
"Chongqing's creative and thoughtful ways to help people beat the summer heat are impressive. It's really interesting to discover these unique experiences," said Alexandra, a Romanian tourist. "This time I didn't stay long enough to explore more of the city, and I'm planning to come back in the near future."
。“今年的投洽会将延续线上线下融合办展办会模式,提供‘屏对屏’对接的云端互动平台,并在‘云上投洽会’全新引入元宇宙元素,为与会嘉宾提供身临其境的线上社交场景。

B | ”厦门市会议展览促进中心信息化部主任吴世庆介绍,元宇宙展馆以厦门国际会展中心为原型,包括社交大厅(中心展区)及中国馆、境外馆、投资热点城市馆3个子展馆,并设有名片墙、展商名录、宣传大屏等。全球38个国家和地区已入驻“云上投洽会”。“云上平台能让我们充分展示优势产品与产业,在数据平台服务与宣传方面给我们添了不少助力。”本届投洽会上,吉林省商务厅投资促进中心主任李宝君表示,“云上投洽会”已促成部分项目与资源迈向深入对接洽谈,为下一步合作打好基础。自2020年上线以来,“云上投洽会”已拥有用户数约22万,包含5万多条内容咨询及高质量客商展商资源。“我们将继续优化云上服务,通过智能匹配与精准推送,将‘人找信息’变为‘信息找人’。”吴世庆说,“云上投洽会”正逐步探索应用招商引资“商机引擎”系统,开展流量分析、投资信息和招商项目智能推荐,打造基于商机线索的智能招商服务平台。
Current article:http://weyu.zhaoliebengkuaiwaigeqi.bond/23m/20260826/99804.html
Published on:18:53:28